hello. This is Technologytodaynow. The update for the iPhone 16 Siri has been postponed. We’ll learn more about it in this post.
iPhone 16 New Siri Release Postponed
With an iOS 18.4 update scheduled for early April, Korean language features will be added to Apple Intelligence. However, unlike Korean language support, Apple Intelligence’s core feature release has been postponed, and it will still take time to effectively utilize Apple Intelligence.
On July 7 local time, Apple officially announced that it was postponing the launch of its more personalized Siri feature. The feature has been developed to provide a better understanding of personal contexts and to perform tasks on behalf of users in and out of apps. However, it is expected that these features will take more time to apply. “We expect them to launch next year,” Apple said in a statement, without specifying a reason for the delay.
New Siri’s Expectations and Reality
A more personalized new Siri was unveiled for the first time at WWDC in June last year. Breaking away from the traditional limited Siri, new Siri has become a key feature of Apple’s intelligence as it has expanded its reach in basic apps, and supports switching between multiple apps. Unfortunately, however, we have to move on to next year, not this year, in order to get Apple Intelligence right.
Lack of AI features in iPhone 16 series
Because of the continuous delays in updating AI features, the iPhone’s AI performance lags behind Android, and it’s no exaggeration to say that it doesn’t actually have AI functionality until the iPhone 17 is released. To be more precise, the iPhone 17 will be released this year, but New Siri won’t be available immediately after launch.
Therefore, consumers who purchase the iPhone 16 series in anticipation of Apple Intelligence are bound to feel deceived by false advertising.
Delete YouTube Advertisement Video and Future Prospects
After Apple announced the postponement of Siri’s launch, they deleted the iPhone 16 Pro advertisement featuring Bella Ramsey, who appeared in the dramas ‘The Last of Us’ and ‘Game of Thrones,’ from their official YouTube channel. The advertisement depicted a scenario where a person, whose name the protagonist does not know, approaches them, prompting them to ask Siri for the name of the person they met on a specific date at a restaurant. Siri then provides the name, resolving the situation
However, the release of New Siri was postponed and the feature was unavailable, so the ad appears to have been deleted. On the other hand, the ad video for the email summary function and the ability to find the photo after describing the scene in the photo still remains on the YouTube channel.
iPhone 16 New Siri Future Outlook
Even if New Siri was supported on iOS 18.4 as per the previous schedule, it was very late, but things got worse with the release postponed until next year. Recently, with frequent functional delays and frequent bugs on iOS, there are also concerns that iOS updates will become difficult every year. Considering Apple’s size, it seems to be struggling despite having more manpower compared to other manufacturers.